Latest Car Launches in Malaysia: New Proton S70 & Hyundai Stargazer

Highlights from Recent Malaysian Car Launches

The Malaysian automotive market is constantly buzzing with new models. Recently, two major manufacturers introduced vehicles set to capture the interest of both private buyers and car rental operators. Proton expanded its S70 sedan lineup, while Hyundai brought in the Stargazer MPV. These launches provide more choices for consumers, whether for personal ownership or for short-term rentals for trips around Negeri Sembilan or across the Peninsula.

Proton S70: New Lite and Prime Variants Introduced

According to reports from paultan.org, Proton officially launched two new variants of its C-segment sedan, the S70 Lite and S70 Prime, on September 22, 2026. The Lite variant is positioned as a more accessible entry-level model, while the Prime offers additional features. These additions round out the existing S70 range, giving consumers more options to fit their budget and needs.

• Pricing and Offers: SoyaCincau reported that the Proton S70 Lite is priced from RM59,800. An early bird rebate of RM3,000 for registrations by December 31, 2026, brings the effective starting price down to RM56,800.
• Engine Specifications: As noted by The Star, both variants are powered by a 1.5-litre i-GT naturally aspirated engine producing 120 PS and 150 Nm of torque, paired with a CVT.
• Standard Features: Even as a base model, the S70 Lite comes equipped with key safety features like six airbags and a reverse camera, making it a practical choice.

Hyundai Stargazer: A New Contender in the MPV Segment

In the multi-purpose vehicle (MPV) segment, Hyundai-Sime Darby Motors launched the Hyundai Stargazer on the same day, September 22, 2026. As a completely built-up (CBU) import from Indonesia, the Stargazer enters a competitive MPV market, challenging other popular models. Its arrival is significant as it provides a fresh alternative for large families or anyone needing extra cargo space.

• Starting Price: Reports from paultan.org state that the price for the base Style variant starts at RM99,800.
• Seating Capacity: The standard Stargazer comes in a seven-seater configuration. The top-spec 'X' variant offers a six-seater option with captain seats in the second row for enhanced comfort.
• Powertrain: It is powered by a 1.5-litre naturally aspirated engine, a configuration known for its reliability and fuel efficiency, making it suitable for long-distance travel.

What This Means for the Car Rental Market in Seremban

For car rental operators like JRV Car Rental Services, these latest Malaysian car launches are a welcome development. The Proton S70 Lite, with its competitive price and sufficient standard features, is a strong candidate for the economy sedan rental category, ideal for city driving and business trips. Meanwhile, the Hyundai Stargazer addresses the high demand for rental MPVs, especially during festive seasons and school holidays. Its ability to carry up to seven people makes it a go-to for family outings. Companies that prioritize a modern fleet, focusing on 2024-2026 models, will likely consider adding these vehicles. For renters, policies like zero deposit make accessing these newer cars easier, while services such as free delivery within 25km of Seremban add significant convenience.